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“You don’t need to wait for the perfect situation to take on that new project. While your design journey may be unconventional, if you remain adaptable, attentive, and willing to adjust along the way, you might discover something far more extraordinary than you ever envisioned.” Soph Shaw from Wake The

THE DEFINITION Five years ago, everything was curated: playlists, menus, holiday packages. Today, everything is immersive: shops, gyms, cafes. The adjective has well and truly entered the kingdom of buzzwords and is brandished at every corner as an oft-disappointing promise that any interaction with culture will stimulate all your senses

What is experiential art? Experiential art is a contemporary art form that emphasises direct engagement and interaction between the artwork and its audience. Unlike traditional visual arts, which are often experienced passively through observation, experiential art invites participants to become an integral part of the art itself, often blurring the